Most service businesses don’t have a pricing problem; they have a reality problem.

They price based on "market rates," what the guy down the street charges, or a gut feeling. They ignore fully burdened labor costs, forget to account for drive time, and treat high-risk service calls like standard projects.

The result is a business that looks busy but stays broke.

THE SOLUTION: THE PRICING & PROFIT SYSTEM

The Service Business Pricing & Profit System is a disciplined decision-making framework built in Google Sheets. It is designed specifically for Landscaping, HVAC, Plumbing, Electrical, and Pool Service operators who are tired of inconsistent margins and scope creep.

This tool does not exist to make pricing feel comfortable. It exists to make pricing correct.

WHAT’S INSIDE THE SYSTEM

• Company Reality Inputs: Establish your "True North." Calculate your fully burdened labor rate and overhead recovery so every quote starts with honest math.
• One-Time Job Pricing: Instantly generate Minimum (Survival), Recommended (Healthy), and Aggressive (Growth) pricing tiers for installs and projects.
• Service Call Calculator: Stop losing money on the road. Specifically accounts for drive time and short-job inefficiencies that quietly erode profits.
• Recurring Contract Engine: Price monthly agreements based on contribution margin and execution risk. Identify "underwater" contracts before you sign them.
• The Executive Summary: A 5-second "Go/No-Go" dashboard. See the margin health, risk rating, and execution constraints of any deal at a glance.
• Client-Facing Summary: A professional scope-of-work export that justifies your price without exposing your internal margins.

WHO THIS IS FOR

• Field Service Owners running crews and driving routes.
• Operators who need to move from "reactive" to "intentional" pricing.
• Established Businesses looking to protect margins against rising labor and fuel costs.
• Disciplined Teams that want to stop discounting and start selling value.

THE TRANSFORMATION

• From: "I hope we made money on that job."
• To: "I know exactly what our margin is before the crew leaves the yard."
• From: Pricing based on the competition.
• To: Pricing based on your specific overhead and profit requirements.
• From: Taking every job that comes your way.
• To: Having the data to confidently say "No" to unprofitable work.

It’s not flashy. It’s not a "growth hack." It’s correct.